The Floriday and auction integration: orders and supply without retyping.
Core keeps your orders, stock and supply in sync with Floriday and the auction. For growers and flower traders who still retype product information and prices, at exactly the busiest hour of the day.
Stock and supply in sync with Floriday and the auction
Supply and product information
Product information and price changes flow through to Floriday automatically. Your buyer always sees the current offer, even when prices move by the hour.
Sales arrive as orders
A sale through Floriday or the auction arrives as a real order in Core, not as an email to retype. The manual order handling in between is gone.
Auction, Floriday, Blits and VMP
The auction, Floriday, Blits and VMP are connected directly in existing projects. One change in Core carries through to the platform you sell on.
Buying straight from growers
The integration works on the purchasing side too: at Hoekhuis Bloemgroep, customers buy straight from growers through Floriday and VMP, each in their own whitelabel environment.
How the integration works
The integration is a set of 8 Floriday blocks in Core, alongside the direct connections to the auction, Blits and VMP that run in existing projects. The blocks are ready-made: you drag them into a flow, you do not build an API connection yourself.
A flow keeps supply, prices and orders level between your environment and the platform. Product information and price changes flow through automatically, so retyping at the busiest hour of the day is a thing of the past.
Blocks
8 Floriday blocks in the Core library, each documented on docs.rual.nl.
The auction
The FloraHolland flower auction is connected directly in existing projects, as are Floriday, Blits and VMP.
Direction
Both ways: supply and prices out to the platform, orders and changes back into Core.
In production at
Growers and flower traders, from the largest gerbera grower in the EU to a whitelabel purchasing platform.
The questions we get most about the Floriday integration
Three questions we hear in nearly every first conversation with a grower or trader.
We sell through Floriday and the auction. Do you connect both?
Yes. The Floriday connection comes as standard in Core, and the auction is connected directly in existing projects, as are Blits and VMP. Product information and price changes flow through automatically, whichever channel you use.
How fast does a price change come through?
In real time. At Holstein Flowers, product information and price changes flow in automatically and in real time through the connections to Floriday and Blits. A grower cannot wait two weeks for a price change to come through, and here they do not have to.
Can the integration handle purchasing too?
Yes. Hoekhuis Bloemgroep runs a whitelabel purchasing platform where customers buy straight from growers through connections to Floriday and VMP. Every customer gets their own environment with their own branding and settings.
The Floriday integration in production
Software for food and floriculture
Auction, Floriday, Blits and VMP connections, day pricing, order processing and warehousing. For growers, traders and exporters.
Holstein Flowers: Floriday and Blits in real time
The largest gerbera grower in the EU: stock, container prices and customer settings in one place, with Floriday and Blits connected.
Hoekhuis Bloemgroep: buying via Floriday and VMP
A whitelabel purchasing platform for the flower trade, linked to Floriday and VMP for buying straight from growers.
Do you sell through Floriday or the auction?
Tell us which platforms you use and we will show you in the demo how the integration runs with them.