Since 2010 we have built the software companies run on.

RUAL was founded with one clear goal: give companies smart, dependable software that genuinely makes a difference. What started as a small agency grew into a team of 25 specialists with its own platform, its own hardware in Dutch data centres, and customers who have been with us for more than ten years.

Deliberately small where that matters, big where it helps. No layers in between and nothing outsourced: whoever designs your system also builds it, and picks up the phone afterwards.

The RUAL office: desks with monitors along one wall, plants and an open staircase.

Our office in Brummen

This is where everything is designed, built and tested. There is always coffee on.

Why customers stay

Customers who stay ten years do not stay because of a contract.

Our own platform

Everything we build runs on Core, our own no-code platform. That is why custom work ships in weeks and stays changeable afterwards, with no release circus.

Everything under one roof

From advice and software to warehouse design, robotics and hosting on our own hardware. One team, one point of contact, no handovers.

That bit extra

If we see room for improvement, we usually just take care of it, at no extra cost. Delivering top quality is the standard here, not an upsell.

2010

founded

25

specialists

50+

customers

10M+

daily end users

The people behind the work

Developers, consultants and designers who have known each other for years. No account managers in between: you talk directly to whoever builds it.

Outside the office

We sponsor the Princenhage egg-throwing championship, held on Easter Monday on the market square. Not the kind of sponsorship that comes with a press release: a board at the side of the field, half the village in front of it, and a RUAL chocolate box of our own for everyone there.

About the event

A competitor catching an egg at the Princenhage egg-throwing championship, in front of a RUAL banner and the crowd behind the barriers.

Princenhage egg-throwing championship.

The company in short

The formal side, for anyone who needs it.

Company name

Deverence Group B.V.

Brand

RUAL, registered trademark 1501953

Chamber of Commerce

75827816

VAT number

NL860410717B01

Founded

2010

Office

Brummen, the Netherlands

Platform

Core, our own no-code platform

Hosting

Our own hardware at BIT in Ede: ISO 27001, ISO 9001, NEN 7510 and 100% green power. All data stays in the Netherlands and the EU.

Work we are proud of

Real operations, in production every day.

Come and visit us in Brummen

You get the clearest picture of RUAL at our own table, among the people who will build your system.