Meet the company behind RUAL

About Us

RUAL was founded in 2010 with one clear goal: to provide companies with smart, reliable software that really makes a difference. Since then, we have grown to an experienced team of 25 specialists, consisting of developers, consultants and designers, who work together daily on innovative custom solutions for a variety of sectors.

We deliver top-quality software: from ERP and CRM systems to advanced automation with robots and IoT. We use our own no-code platform, which speeds up development and simplifies maintenance.

Our strength lies in the combination of technical expertise and a practical, customer-oriented approach. Whether you are a growing company or an established player, we build software that moves with your ambitions.

Experience in Enterprise

With 14 years of expertise in logistics, transportation, CRM, ERP, and webshops, we are your all-in-one solution for enterprise software development using the RUAL platform.

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years of experience

Packed into a small, agile team with greater availability, thanks to the flexibility and rapid development capabilities of the RUAL platform.

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Highest Quality

We go the extra mile. When we see room for improvement, we often make it happen without additional charges. Delivering top quality is our standard.

Our key people, our core team

We're really proud of our Core Team. They've been with us from the start, staying focused on our main goals no matter what. We're all about building a big, strong company that's going to last for a long time.

Managing Partner

René van Sweeden

Our founder, René, has made an incredible impact on our company. He's a visionary, offering clear direction on our objectives and constantly bringing fresh ideas. You'll usually find him at his desk; it's his preferred spot. With his background in large corporations like KPN B.V. and various startups, he has a deep understanding of how to build technically superior architectures. Perhaps he's more of an inventor at heart, which is why you might not see him at many events.

Senior Partner

Dominique Henkes

He brings not only a wealth of passion and enthusiasm but is always ready to assist anyone in need. If you reach out to him, he'll be there, prepared to improve any situation. With several bachelor's degrees, he ensures our systems are up-to-date with the latest technologies. Overseeing customer operations and our systems, he also mentors our young tech team. He's passionate about his work, and you're likely to meet him at local events or on-site with customers.

Junior Partner

Jasper van der Wulp

With a passion for automation, robotics, and A.I., Jasper is a leading force behind technical innovation at RUAL. He contributes to the ongoing development of the platform, oversees client projects, and ensures that complex challenges are translated into smart, practical solutions. In addition, he leads the technical support team and coordinates communication around platform updates, ensuring clients are always clearly and promptly informed.

Start Improving Your Business

With years of expertise in ERPs, warehouse optimisation, webshop development, and robotics, we're the experts you can rely on to elevate your business's IT operations.

Our pricing